The White House captioned its post with a Swift lyric
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AWhite Housesocial media post styled afterTaylor Swift’s Eras Tour branding backfired Thursday after users quickly hijacked it to mock PresidentDonald Trumpand his ties toJeffrey Epstein.
Late Thursday, the official White House X accountshareda graphic titled “America’s Eras Tour,” modeled after the colorful block-style artwork used in Swift’s record-breaking Eras Tour. The image featured Trump at the center of a collage surrounded by former presidents like George Washington and Abraham Lincoln, as well as iconic moments in U.S. history, including the moon landing and "Raising the Flag on Iwo Jima.”
"It's been a long time coming...," the captionread, referencing a lyric from Swift's “Miss Americana & the Heartbreak Prince.”
Rather than drawing praise, the post quickly became a template for mockery as users began creating their own versions of Trump’s Eras Tour graphic. Some users swapped in unflattering images of Trump, including photos appearing to show him asleep during public events, as well as a fake image depicting him behind bars in an orange jail jumpsuit.
“It sure has,” the usercaptionedthe parody.
Othersincorporatedreferences to the president's past association with Epstein, the late convicted sex offender. Trump has been named in the Epstein files, but an appearance in the files does not suggest wrongdoing. Trump has also said he ended his freindship with Epstien and kicked him out of his Mar-a-Lago club.
One parody renamed the graphic “America’s Errors Tour” andincludedthe birthday message Trump allegedly sent to Epstein, released byThe Wall Street Journalas being shaped like a woman’s body. Trump has denied authorship of the drawing referenced in that report.
Additional remixescriticizedwhat users described as Trump's unfulfilled campaign promises, including a “booming economy for everyone” and “no new wars.”
The Independenthas contacted the White House for comment.
Trump and Swift have had some bad blood in the past. The singer endorsed former President Joe Biden in 2020 and laterendorsedformer Vice President Kamala Harris in the 2024 presidential election.
